Sridevi endorses Wee Store

Wee Store, a new chain of multi-brand retail stores offering apparel and lifestyle products,

personal care, food and beverages, home appliances, beauty and cosmetics, has roped in Bollywood actress Sridevi as its new brand ambassador. Launched by Wital See Marketing, Wee Stores aims to make products of daily necessity under one roof. The company is ready to roll out 70 stores across the country. As per Jyoti Narain, Executive Director, Witalsee Marketing, “In her recent movie ‘English Vinglish’, Sridevi played the role of a New Age Indian woman, who can take on new challenges while maintaining her traditional values. This makes her the right choice for the brand ambassador of Wee stores.”

With the launch of Wee stores Witalsee has made its venture into the organized retail market. The company is targeting over 100 stores in the next 3-4 months in various cities including Delhi, Gurgoan, Vadodara, Chennai, Raipur, Lucknow, Chandigarh, Pune and Mumbai.