VDot styled VH1 Supersonic festival in Goa
By FashionUnited
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VDot, the premium club wear brand from Van Heusen, joined hands with VH1 Supersonic 2013, Goa's Premium
Beach Music Festival as its style partner. The music event was held at Candolim beach in Goa from 26 to 30 December 2013.Through this alliance, VDot built the bridge between the global music scenario and the Indian audience with its exclusive club wear range. The club wear line from VDot offers a diverse collection comprising of shirts, trousers, denims, knits, jackets, suits and blazers.
Van Heusen launched VDot brand to diversify the product offering and has now positioned itself as a lifestyle cum corporate wear brand offering apparels for all occasions. The brand operates under license to Madura Fashion & Lifestyle in India and Southeast Asia. VDot is a denim collection with trendy designs. But, the brand was differentiated from regular jeans wear by being promoted as bold and attractive casuals made using denim, polyester and other types of cloth.
Van Heusen
VDot