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Lycra’s B’lore Rendezvous

12 Jun 2013

Trends

Invista, the leading fiber and fabric innovator in textile industry space concluded the third edition of Lycra Rendezvous in Bengaluru on June 6 and 7, 2013 at Vivanta by Taj. The two day event witnessed participation from leading mills, garment makers, buying houses and brands form the textile and apparel industry. Leading exhibitors like Alok Industries, Anugraha Fashions, Arvind, Avensa, Banswara Syntex, Design Legacy, Exim Knits et al presented their Fall/ Winter ’14 collections.

The first day saw a spectacular showcase of innovative fabrics that are creating a buzz on the fashion streets globally. The show displayed the latest denim fabric innovation from Invista, Tough Max Lycra fabric and how it can create the grunge look sought after by men in India and globally, with laser treatment and finishing.

Commenting on the application of innovative fibre, Rajiv Dayal, Managing Director, Mafatlal Denims said, “One of the areas of denim innovation was the creation of jeans for men and young boys, which is comfortable and yet very rugged. To cater to this we launched a denim fabric range based on Tough Max Lycra fabric innovation from Invista. The initial reaction from the market is extremely positive and we hope this segment continues to grow going forward.”

The thought provoking sessions throughout the day highlighted why the fabric from Invista is a designer’s dream because of its ability to be styled and chemically treated to ensure a variety of interesting patterns and finishes that are in vogue.The highlight of the day was the unveiling of the latest Lycra fiber – Type 166L which is expected to be a boon for the mills with its increased tenacity for improved break performance, resistance to chlorine during bleaching, high recovery power after aggressive finishing and heat setting performance. The audience also heard from the experts about the Indian male consumer’s preferences for apparel, specifically denims. The day wrapped up with an array of fashionable denims showcased on the runway.

The second day focused on two primary aspects, shaping and comfort of intimate wear through two sought after innovations from Invista – Lycra Beauty Fabric and Lycra Freef!T fabric.

About the fabric quality, Shalindra Fernando, GM India and Sri Lanka, Triumph said, “With Lycra embedded in shape sensation - the latest shape wear collection of Triumph, women can fulfill their desire to look and feel glamorous and sensuous all day long without any discomfort. Whatever their age or body shape, women want fashionable and performance inner wear without compromising on comfort.”