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US brand Luar drops out of 080 Barcelona Fashion schedule

Madrid – The upcoming 37th edition of the 080 Barcelona Fashion runway, scheduled to take place from April 14 to 17, has seen its international presence diminished. This follows the withdrawal of US fashion brand Luar from the schedule. The event had been relying on the brand to help boost its profile as an international platform. The management...

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Tommy Hilfiger continues to drive growth through fashion-tainment

American fashion and lifestyle brand Tommy Hilfiger, known for its preppy “American cool” aesthetic, is continuing to drive forward with its fashion-tainment strategy, combining sports, fashion and entertainment, by adding NFL star Travis Kelce to its roster as it looks to target the growing pre-game tunnel walk. Tommy Hilfiger has a 40-year...

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