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Asos launches AI shopping app in ChatGPT

E-commerce giant Asos has launched a new shopping app within ChatGPT, aimed at combining conversational AI, fashion discovery and shoppable video content for customers in the UK and US. Developed with video commerce platform Bambuser, Asos Stylist allows users to search for products, browse trends and receive styling recommendations directly...

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Fashion |In Pictures

Barcelona Bridal Fashion Week SS27 top trends

The 36th edition of Barcelona Bridal Fashion Week SS27 took place from April 22–26, 2026, bringing together more than 450 brands and showcasing over 1,000 runway looks, solidifying its reputation as an essential event for the global bridal industry. Barcelona continues to strengthen its position as an international hub for bridal fashion. Spain...

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