Latest Articles in Fashion

20 years of Marcel Ostertag: “The most creative collection is useless without business acumen”

Marcel Ostertag is celebrating his 20th anniversary as a fashion designer this year, drawing a line under one chapter. After almost a decade at Berlin Fashion Week, he will no longer be holding a runway show there. Instead, he kicked off his anniversary series in Munich and is already looking ahead to Paris, where he will present for the first...

Fashion |In Pictures

Lucky Brand announces Charlie Puth as new brand ambassador

Lucky Brand has appointed Charlie Puth as its newest brand ambassador, the denim and lifestyle label announced Wednesday. The partnership continues a music-led positioning the brand has leaned on since its founding in 1990. Lucky Brand said the tie-up reflects a long-standing association with artists and creators who, in its framing, "make their...

Fashion

Copenhagen Fashion Week street style SS27: pillbox hats, brooches and turquoise

Copenhagen Fashion Week is marking a milestone this season, celebrating its 20th anniversary. As with every season, the Danish capital transforms into a meeting place for the international fashion world and a source of street style inspiration. From understated Scandinavian looks to colourful ensembles, attendees at the spring/summer 2027 shows...

Fashion

Old Navy pairs Cardi B with an influencer lineup in a bid for wider reach

Old Navy has named Cardi B as the face of its fall denim campaign, the second instalment of the “It’s Old Navy” series that launched with Paris Hilton earlier this summer. The retailer has also cast models and creators, including Quenlin Blackwell, Paloma Elsesser, Brooks Nader, Haley Baylee and Wisdom Kaye, alongside the musician. The...

Fashion |In Pictures

Fabletics x Keke Palmer: a look at the expanded partnership

Fabletics has unveiled a second collection with Keke Palmer, roughly six months after the first. Keke Palmer for Fabletics' Do It All collection Credits: Fabletics The second collection runs to 27 pieces including accessories, and its hero items are a cropped trench jacket, an easy-twill oversized blazer, pleated Bermuda shorts, a pull-on barrel...

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Fall/winter 2026 fashion trends: what will be a hit in stores

FashionUnited breaks down the key trends for the fall/winter 2026-2027 season. This guide is for retailers and e-tailers seeking inspiration to anticipate restocking needs or update their window displays. Here is our analysis! Textured pieces Textured: Nanushka - Litkovska - Christian Wijnant. Credits: ©Launchmetrics/spotlight According to data...

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Chanel maintains lead in Lyst Index, Massimo Dutti is biggest climber of quarter

The second quarter was first marked by the climatic volatility of an unpredictable spring. It was later impacted by historic heatwaves that swept across Europe. Summer ultimately prevailed, influencing consumer habits. Flip-flops, sunglasses, lightweight garments and everything associated with holidays led searches on Lyst. The British fashion...

Fashion

Chanel trial in Hong Kong: theft of 700 unsold bags reignites debate on destroying unsold stock

Four former Chanel employees, convicted of attempting to steal over 700 bags and wallets destined for destruction, have brought a practice back into the spotlight that the luxury sector is now keen to forget. In fashion, as in most industries, managing unsold stock, returns, and faulty products has become both a strategic and an environmental...

Fashion

Rains expands into footwear after years of development

Danish outerwear brand Rains has expanded into footwear with the launch of its first in-house shoe category, introducing The Dry Boot and Mirage styles globally from August 5. The move marks Rains’ latest step towards becoming a broader lifestyle brand, extending beyond its core rainwear offering into footwear, alongside existing categories...

Fashion

The Female Archetypes teams up with Making for Change for ethical production

London-based contemporary womenswear brand The Female Archetypes, known for its adjustable, size-adaptive approach to design, has announced a new production partnership with London social enterprise Making for Change to redefine ethical production. Making for Change is a vocational fashion and textiles training programme based at Poplar Works in...

Fashion |In Pictures

OnlyFans launches first-ever streetwear collaboration

OnlyFans, the subscription-based social platform where creators can monetise exclusive content directly from their followers, has launched its first-ever streetwear collaboration with Los Angeles-based Pleasures, as it continues to invest in fashion partnerships. The limited-edition six-piece Pleasures and OnlyFans collection draws inspiration...

Fashion

Signet acquires New York Fashion Week trademarks, CFDA reaffirms leadership

WME has sold the intellectual property, trademarks and digital assets associated with New York Fashion Week, NYFW and NYFW: The Shows to media and entertainment company Signet Fashion, according to WWD. Signet said it plans to build on NYFW's global profile through expanded live events, digital content, brand partnerships and year-round audience...