612 League is recognised as one of the top 100 most influential retail leaders

A comparatively new player in kids’ wear has set a new benchmark in retail industry. 612 League, the domestic kids’ wear brand’s co-founder and CEO, Manu Indrayan has been recognised as one of the ‘Top 100 Most Influential Retail Leaders’.

Indrayan is delighted with the recognition that has come to the brand in such a short time. It is moment of pride for the brand to stand shoulder to shoulder with some of the best talents in the industry and to be rewarded on a global platform of this scale.

612 League was launched through a pilot design studio facility in 2008. In seven years, it has managed to make its presence felt in the Indian market, being available at 400 points of sale across 130 cities in India. But things were not so easy when it was launched. In 2009, only four Shoppers Stop outlets were willing to stock their products. It took some aggressive marketing to push their products in other stores. Today, the brand is available on popular e-commerce brands as well as on its own website. It also has a strong digital presence.

The brand is headquartered in Gurgaon and makes international standard clothing for children.