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Bebe makes a comeback to India, opens store in Ahmedabad

By Meenakshi Kumar

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US-based apparel and accessories brand Bebe has opened an accessories store in Ahmedabad. In its second coming, the brand has forged a partnership with Mikaya Brands and now plans to open about 15 more accessories stores and 10 apparel stores in India over the next two years. Bebe had earlier operated in India with Mumbai-based international brands operating company Major Brands. The brand ran its retail operation in the country for about three years.

For over 30 years, Bebe established itself as a top retailer for contemporary woman. Bebe is the go-to destination for chic, contemporary fashion. Designed for the confident, sexy, modern woman, Bebe is a global label that embodies a sensual, sophisticated lifestyle. Bebe has forever changed the market. Full of attitude and forever sexy, Bebe creates fantastic designs perfect for the diva that lives within all women. Striking stiletto heels and body-con dress stand out from the rest. Featuring luxe materials and magnificent details, Bebe styles are a perfect blend of fashion and art. Bebe shoes and apparel are assertive, sexy, and stylish. Bebe is full of fashion-forward style and sexiness. The Bebe girl is provocative, sensual and full of playful flirtation. Eye-catching prints and fantastic materials further enhance her powerful look.

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