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Being Human celebrates completion of five successful years

By Meenakshi Kumar

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Retail

Being Human, a clothing line with a heart, is all set to celebrate the completion of five successful years in the fashion retail industry. The brand was launched in 2012 by Salman Khan, one of India’s biggest celebrities and its global licensee, The Mandhana Retail Ventures. After a successful launch in Europe, the brand was subsequently launched in Middle East, India, Nepal and Mauritius over the past 5 years and currently has more than 600 point-of-sale globally. The brand has received global acceptance due to its unique model wherein through the sale of each garment, the brand supports the education and healthcare initiatives undertaken by Being Human – The Salman Khan Foundation.

Known for its trendy design, Being Human Clothing has completed five successful years of business and has marked its position among the top apparel brands in India and overseas. This fast moving fashion brand is an interesting mix of creativity and functionality supported by cost-effective product development. Taking the brand ethos forward, the clothing line has made a distinct identity for itself in the retail industry by employing one differently-abled employee as a Fashion Consultant in each of its stores.

To mark its anniversary five years of Being Human clothing campaign by the brand features Salman Khan and eight Unsung Heroes from distinct fields. The campaign is shot by the renowned photographer Prasad Naik and conceptualised by agency Pulp.

Being Human