Brooks Brothers on Tata CLiQ

America’s iconic clothing brand, Brooks Brothers, is on Tata CLiQ Luxury. Tata CLiQ is the Tata group’s multi-brand, luxury e-commerce platform.

Brooks Brothers was the first brand to offer ready-to-wear clothing and has continued with iconic product introductions such as the seersucker, madras, the non-iron shirt and the original button-down collar.

Through the online partnership with Tata CLiQ Luxury, the brand will continue to uphold its traditions and values of being a fashion innovator and the go-to brand for every generation. The products will be shipped directly from the brand store and home delivered either by standard delivery mode or express delivery mode.

Brooks Brothers has a distinguished heritage and is woven into the history of American clothing. Its 200-year-old legacy, combined with fine tailoring and contemporary offerings, continues to appeal to consumers across the world. By partnering with Tata CLiQ Luxury, it aims to expand its online footprint and extend a renewed brand experience to its patrons in India.

In India, Brooks Brothers operates through a joint venture partnership with Reliance Brands. With Tata CLiQ Luxury increasing its consumer base each month, including those from Tier II towns, Brooks Brothers will be able to reach a scalable consumer base across the country.