Da Milano & Ross Brunello expand retail footprint, introduce new age store designs

Luxury leather brand Da Milano is all set to expand its footprints with 10 more stores in India. It has revamped its store design concept with the latest store at DLF Mall of India, Noida. The idea behind the revamp of Da Milano and Rosso Brunello stores is to give a feel of luxury.

Keeping the look in sync with its European counterparts, the Da Milano store has a luxury feel to it which is enhanced through gold elements in fixtures and display racks along with brown mirror and lacquer glasses. At Rosso Brunello, French window concept has been used to give the feel of a combination of modernity with kitsch. The new concept look has been executed by Delhi-based DCA Architect who are following more bling than the earlier matte style with clear use of glossy tiles, close-back windows etc.

The new concept look will be adopted in all new stores that Da Milano will be opening in the near future. Already two outlets in Goa and Nepal are operational, to be followed by one at Mohali airport and two in Mumbai, two in Bengaluru, and one each at Pune airport, Chennai and Delhi Aerocity’s Worldmark Mall.

Rosso Brunello’s French window concept was first adopted at Ambience Mall Gurgaon and now has been taken up at DLF Mall of India, Noida. The brand will launch its outlet at Mohali airport, two in Mumbai and one in Bangalore.