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Kate Spade opens two maiden stores in New Delhi

By Meenakshi Kumar

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Retail

Kate Spade New York has come to India with two stores. Both in New Delhi. Kate Spade is a fashion and lifestyle brand. The brand has entered India through a long-term distribution and retail license agreement with Reliance Brands, a subsidiary of Reliance Industries. Under the terms of the agreement, Reliance Brands has the exclusive distribution rights to the brand in the country.

The New Delhi stores have a multi-room design, which allows the customers to experience the versatility of Kate Spade New York’s lifestyle offerings. Both the stores have on display the spring 2017 collection featuring key product categories including ready-to-wear, handbags, small leather goods, shoes, jewelry, fashion and tech accessories, watches, eyewear and stationery.

The target audience is the Indian woman who understands and knows how to wear vibrant colors and bold prints. She is elegant, put together, sophisticated and appreciates a hint of whimsy.

Kate Spade New York opened in 1993. Inspired by a chic and timeless style, the Kate Spade collection evokes the ’60s, and the influence is clear both in terms of design and color. Crisp color, graphic prints and playful sophistication are the hallmarks of the brand. Kate Spade New York has over 80 shops and outlets across the United States, and more than 100 shops internationally.

KATE SPADE NEW YORK