Manish Malhotra launches E-Boutique on Azafashions.com

The country's ace fashion designer Manish Malhotra has launched an exclusive E-Boutique on Azafashions.com, a premier multi-designer online portal that brings the best of Indian fashion to clients worldwide.

The fashion designer needs no introduction to the fashion and film industries, he has redefined and modernized Indian attire. His repertoire includes styling leading actors for Bollywood movies and the red carpet, designing an extensive range of highly coveted bridal, couture, diffusion, and ready-to-wear apparel. The Manish Malhotra E-Boutique on Azafashions.com hosts an extensive range of fresh, contemporary styles that are ready-to-wear. This trendy new diffusion line consists of tunics with palazzo sets, embellished saris, printed and embroidered lehengas in contemporary silhouettes, occasion anarkalis and more. The garments are made of finest fabrics in rich hues with impeccable finishing and embellishments. Moreover, the classic blend of traditional charm and modern glamour in the collection ensures that each piece remains an eternal wardrobe classic.

Promoted by Devangi Nishar Parekh, Azafashions.com, AZA's e-commerce store was launched in 2015 as a global web platform to offer clients the convenience of shopping the best of Indian fashion from anywhere in the world. This venture has taken off extremely well and has received an excellent response from patrons across US, Canada, UK, Europe, Singapore, Australia and Middle East.