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V-Mart expands retail network in UP, Orissa and Bihar

By Meenakshi Kumar

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V-Mart Retail has added new store in UP, Orissa and Bihar. The three new fashion stores take the tally of stores up to 17 composite stores and 48 fashion stores in UP, Orissa: 3 composite and 8 fashion stores; while Bihar has 5 composite and 29 fashion stores. This takes the total number of stores to 160 in 136 cities across 14 states, with 37 composite stores and 123 fashion stores with a total area of approx. 13.5 lakhs sq. ft as retailing space.

Delhi-based V-Mart is a family fashion store that primarily operates in Tier II and III cities with the chain of value retail department stores. The company’s operations are spread across northern, western and eastern parts of India. Its vendor base is above 1,000 spread across India. The retail chain is upgrading its products and services to meet changing customer needs and has also launched a loyalty program to retain customers.

For the financial year ended March 31, V-Mart's net profit rose to Rs 39.52 crores from Rs 27.63 crores a year ago, a rise of 43 per cent. Its total income during financial year 2016-17 was at Rs 1,004.81 crores, up 23.98 per cent, as against Rs 810.42 crores during the last fiscal.

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