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Woods steps into Bangalore with maiden store

By Meenakshi Kumar

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Woods, the British premium leather goods and accessories brand which offers formal and semi-casual footwear, apparel and accessories, has opened its first store in Bangalore. Spread over 1000 sq ft the store houses the brand’s signature collections, including women’s and men’s bags, small leather goods, footwear, and accessories.

Woods has been expanding rapidly across India to cater to high-end customers and tap the booming luxury market in the country. It is looking to further strengthen its presence and expected to add eight more exclusive outlets before the end of the current financial year.

Woods was launched by the Aero Group, parent company of Woodland and contributes 25 per cent to the total sales revenue of Aero. Woodland is a footwear and apparel major. Woodland is looking to make inroads into the lucrative luxury segment in India with its sub brand Woods.

With Woods, Woodland looks to take on established premium brands like Charles & Keith, ALDO, Clarks, among others in India. Woodland, launched in 1992, is an outdoor apparel and shoe manufacturer. It is constantly growing between 10 to 15 per cent a year. The brand offers shoes, boots, sandals and slippers for men and women.

Woods