2020 trends news and archive

Asos reveals “shifted shopping habits” in 2020 trend report

Online retailer Asos has released its annual trends report, which reveals that the pandemic has shifted 20-somethings’ shopping habits, with activewear and loungewear soaring as shoppers looked for comfort. During lockdown, Asos saw a corresponding uptick in customer demand for activewear, with 188,000 pairs of its Asos 4505 Icon leggings sold...

Fashion

Lyst Report: Activewear trends for 2020

Global fashion search platform Lyst has released its latest report, this time focusing on one of the largest growing trends of the decade: activewear. Titled “The State of Fitness Fashion,” the report comprises of information Lyst gathered from the online shopping behavior—which consists of searching, browsing, and buying—of more than 104...

Fashion

Fashion tech education is a main trend for 2020

Tech companies are turning to clothing, but not necessarily to fashion. According to a recent article published by fashion tech agency, The Powerhouse, "Technology will eat fashion: Fashion Tech trends you need to focus on in 2020," the time is now for the fashion industry to keep up on new technologies and be able to respond to future demands....

Fashion Featured

Pinterest predicts consumer trends for 2020

Visual search engine Pinterest has revealed its top 100 trends for 2020, including the rise of consumers looking for more gender-neutral options, more conscious consumption, tips to style up their pets, and the continuing trend for ’90s nostalgia with Y2K-inspired outfits, luxe scrunchies and 90s streetwear. With more than 320 million people...