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Retail

Boom Jeans bullish about growth, unveils new collection

Women’s western wear, Boom Jeans, has been dressing modern young women in latest designs and styles since 2004. It is now looking at growing bigger and aggressively expanding. Boom makes uppers, dresses, palazzos, shorts, dungarees and maxis. It’s the dresses and maxis which do well because a typical teen loves to have at least five or six...

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Business

Boom Jeans expects positive business growth

Launched in 2004, Boom Jeans is known for its wide range of jeggings and leggings. “These are our USP and jeggings and leggings contribute most of our business. You will not find a retailer in Mumbai, who would not have our jeggings. Such is the prominence we have in this category,” says Rajesh Gala, Proprietor, Boom Jeans. “Business has been...

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