BrandLab news and archive

BrandLab360 appoints former Ralph Lauren VP to exec role

V-commerce fashion firm BrandLab360 has snapped up former Ralph Lauren vice president, Simon Lee, for the role of chief operations officer. The Welsh company said in a release that it had headhunted Lee for his expertise in the fashion sector, with the goal of helping develop the business further. Co-founded in 2016, BrandLab360 has established...

Retail

BrandLab experiences growth of 500 percent thanks to its virtual showrooms

BrandLab, a virtual reality showroom developer, has experienced a 2,000 percent increase in customer enquiries as fashion brands rapidly seek new routes to market due to Covid-19. The fashion buying industry was forced to be innovative and creative in adapting to the new challenges. The company, between May and June, experienced a 500 percent...