Circularity news and archive

Changemakers in fashion (part 1): Thami Schweichler, founder United Repair Centre

There are countless sustainability initiatives, but who in the fashion industry is truly driving the transition—whether or not their efforts are visible to the broader public? We interview changemakers, consultants, sustainable fashion experts, and activists. What can we learn from their work? In episode 1: Thami Schweichler of United Repair...

Business

Recover and TextileGenesis pilot recycled cotton traceability

Spanish recycled cotton producer, Recover, launched a pilot with TextileGenesis, the French traceability platform owned by technology company Lectra. Together, they tested how recycled cotton and polycotton fibres from Recover could be digitally tracked from fibre to finished product. Thanks to Fibercoin technology, each kilogram of material...

FeaturedMember

Business

Circular fashion won’t work without consumers on board

Although European consumers might be ready for a circular economy, their wallets aren’t. Recent research carried out for the EU SOLSTICE project across four European territories—Catalonia, Berlin, Prato and Grenoble—found that price and convenience are major factors in driving engagement with circular clothing offerings: as long as circular...

FeaturedMember

Business

H&M Foundation names Global Change Award winners

H&M Foundation, the non-profit funded by the Persson family, which founded fashion retailer H&M, has named 10 early-stage innovations that will “reshape the fashion industry” from clean tech recycling in China to community-powered circularity in Ghana as winners of the Global Change Award (GCA) 2025. The annual awards aim to spotlight “...

Member

Business

WRAP’s Textiles 2030 becomes UK Textiles Pact

Textiles 2030, the UK’s voluntary initiative supporting businesses and organisations within the fashion and textiles industry, will from now on be called the UK Textiles Pact. According to a press release by WRAP (Worldwide Responsible Accredited Production), the climate action NGO behind the initiative, the move will “bring the agreement in...

Member

Business

Toast partners with Kvatt to pilot reusable packaging

British fashion and lifestyle brand Toast is extending its approach to circularity beyond the lifecycle of its garments and into packaging with a new reusable packaging pilot programme designed to reduce single-use packaging waste across e-commerce. Toast has partnered with innovative start-up Kvatt, founded by Swiss entrepreneur Gianfranco...

Member

Business

Good On You report reveals “alarming” gaps between fashion industry’s environmental commitments and actions

Sustainability ratings company Good On You has released its Fashion Planet Benchmark Report, which has analysed data from more than 5,400 large (1,372) and small brands (4,032; based on annual turnover) in terms of emissions tracking, supply chain transparency and circular design initiatives. The report reveals “alarming” gaps between the...

For a circular economy and fashion industry, behavioural change is key

Research shows that if 25 percent of consumers change their behaviour, it can be enough to establish a new norm. This could also apply to fashion. The message from Mirella Soyer, professor of behaviour for circular transitions at Rotterdam University of Applied Sciences, is clear: to achieve a circular economy, we need behavioural change. The...

Featured

Fashion

The myth of circular fashion economics: A 450 billion dollar miscalculation?

New academic research challenges industry's circularity narrative and exposes fundamental economic flaws. Fashion's circular economy model — long championed as the solution that would simultaneously tackle textile waste, reduce carbon emissions and maintain economic growth — may be built on fundamentally flawed economic assumptions, according to...

Member

Business

EU Environment Agency: Europeans are buying more clothes than ever before

People in the European Union are consuming more clothing, shoes, and other textiles than ever before. This is what the European Environment Agency (EEA) says in a new report, which it plans to officially present on Wednesday. According to the report, in the most recent comparison year, 2022, EU citizens bought an estimated average of 19...

Retail

Burberry launches circularity pop-up at Selfridges

British heritage fashion house Burberry has opened a ‘ReBurberry’ pop-up at luxury department store Selfridges in London to showcase its restoration services. The ReBurberry pop-up is located in the department store’s ‘ReSelfridges’ destination and will focus on trenches, scarves and leather accessories. It will also offer a range of services to...

FeaturedMember

Business|Opinion

Cotton vs. polyester - why the recent cotton ban rumour managed to create such ripples

The text that probably triggered the rumours of an alleged EU-wide cotton ban by 2030 was a partner article. The article stressed that cotton was still an ‘environmental problem’, with the conclusion suggesting that an EU ban on cotton was in the offing if the fashion industry itself did not take action because European regulations made it so....