Columbia news and archive

Columbia unveils brand refresh celebrating “extremes of outdoor adventures”

US outdoors brand Columbia has unveiled its first major brand refresh in a decade to kickstart a new brand chapter in its nearly 90-year history with a tongue-in-cheek campaign that harkens back to the brand’s irreverent spirit of the '80s and '90s. The brand identity and campaign aim to celebrate the “extremes of outdoor adventures,” while...

People

Columbia brand hires new creative agency and marketing head

Columbia Sportswear Company has appointed Adam&eveDDB as the new creative agency partner and Matthew J. Sutton as senior vice president and head of marketing to oversee Columbia brand’s new creative strategy. The company said in a statement that Columbia brand has been working to bring the new strategic vision to life internally over the last...

Member

Business

Tim Sheerin appointed SVP of U.S. Sales for Columbia Brand

Columbia Sportswear Company has appointed Tim Sheerin as Senior Vice President of U.S. Sales for the Columbia brand. In his new role, the company said, Sheerin will report to Franco Fogliato, Executive Vice President, Global Omni-Channel. “Tim brings a wealth of experience in commercial leadership,” said Franco Fogliato in a statement, adding, “...

Member

Business

Columbia Sportswear Company Appoints John Culver to its board of directors

Columbia Sportswear Company has appointed John Culver to serve as a Director and member of its compensation committee, effective January 5, 2021. The company said, Culver currently serves as Starbucks Corp. group president of international, channel development and global coffee, tea and cocoa, and is a member of the Starbucks executive...

Fashion

Columbia Sportswear Q1 sales fall 13 percent

Columbia Sportswear Company’s net sales decreased 13 percent to 568.2 million dollars for the first quarter of 2020. The company said in a statement that gross margin contracted 360 basis points to 47.8 percent of net sales from 51.4 percent of net sales for the comparable period in 2019. Loss from operations was 2 million dollars or 0.3 percent...

Member

Business

Columbia Sportswear temporarily shuts North American stores

Columbia Sportswear Company has announced that to protect the health and safety of its employees, consumers and the communities where it operates, it will close its North America brick and mortar retail stores on March 16 through March 27. The company said in a statement, consumers seeking the products of the Columbia family of brands can visit...

FeaturedMember

Business

Columbia Sportswear closes buyout of Chinese venture

Outdoor apparel and footwear brand, Columbia Sportswear Company has confirmed that it has closed its buyout of the remaining 40 percent interest in Columbia Sportswear Commercial (Shanghai) Company, its joint venture in China with Swire Resources Limited. The joint venture began operations on January 1, 2014 with headquarters in Shanghai,...

People

Columbia names Peter Ruppe as Vice President of footwear

Columbia Sportswear Company has appointed Peter Ruppe as Vice President of Footwear for the Columbia brand. In his new role, the company said, Ruppe will report to Columbia brand President Joe Boyle. “Peter Ruppe is a true leader, bringing a unique combination of strategic and tactical thinking,” said Boyle in a statement, adding, “His arrival...

Apparel

Columbia Sportswear and Swire Resources ink JV in China

Columbia Sportswear Company has inked a joint venture partnership with Swire Resources as planned on January 1, 2014. Also, as previously planned and announced, 29-year Swire Resources veteran Samson Wong has been appointed President of the joint venture — Columbia Sportswear Commercial (Shanghai) Company — headquartered in Shanghai. Commenting...

Apparel

Columbia Sportswear Q4 net income up 8 percent

Columbia Sportswear Company, a leading innovator in the global outdoor apparel, footwear, accessories and equipment industries announced an 8 percent increase in net income despite a 5 percent decline in net sales for fourth quarter 2012 compared to fourth quarter 2011. Full year 2012 net income declined three percent on a one percent decline in...

Apparel

Columbia Sportswear preliminary Q4 results below mark

Columbia Sportswear has announced preliminary financial results for the fourth quarter ended December 31, 2012. The company now expects to report fourth quarter net sales of approximately 499.0 - 503.0 million dollars, a decline of approximately 5 percent compared with fourth quarter 2011 net sales of 526.1 million dollars. Prior fourth quarter...

Apparel

Columbia Q3 net sales down 4 percent

Columbia Sportswear Company, a leading innovator in the global active outdoor apparel and footwear industries has announced that its net sales stood at 545.0 million dollars (Rs 2,918 crores) for the quarter ended September 30, 2012, a 4 percent decline compared with net sales of 566.8 million dollars (Rs 3,035 crores) for the same period in...