Direct to consumer news and archive

ESW acquires Scalefast to accelerate growth

Global direct-to-consumer e-commerce solution provider ESW is acquiring Los Angeles-based complementary e-commerce platform Scalefast to expand its capabilities and enhance speed to market for retailers and brands. The terms of the deal have not been disclosed. ESW said the deal was subject to customary approvals and expected the transaction to...

BusinessFeatured

ESW reports “stellar growth” on the back of direct-to-consumer boom

Global direct-to-consumer e-commerce solution provider ESW has reported that revenues will reach 1.5 billion US dollars in 2021, and will support continued growth with the appointment of Noelle Burke as chief people officer and plans to recruit a further 500 more staff within the next three years. The Dublin-based cross-border e-commerce...

Podcast

Direct-to-Consumer Model Poises Challenges for Brands and Retailers

This month’s Fashion Friday podcast series by Euromonitor International takes a closer look at the direct-to-consumer model in the fashion industry. An industry which has always been characterised by several intermediaries between manufacturers and consumers and now is being challenged by consumers paying a lower price by circumventing these...

Fashion Featured

Thakoon Panichgul returns to the fashion with new direct-to-consumer brand

Two years ago, Thakoon Panichgul—commonly known his first name—took a hiatus from the fashion industry to think about fashion as the world knows it today. As a result, he’s launched a new namesake brand, Thakoon. The direct-to-consumer line, which features timeless and elevated staples, is a result of the designer’s realization that “elevated...

Fashion Featured

Burberry offers sneak peek of debut “straight-to-consumer” collection

London - Burberry has unveiled a number of images and details regarding its debut “see now, buy now”, collection and catwalk show in the run up to its launch on September 19, during London Fashion Week. The new “straight-to-consumer” collection is the first to hit the catwalks following the British heritage house’s announcement this February of...

Fashion Featured

Tommy Hilfiger jumps on the 'Direct-to-Consumer' bandwagon

London - Not one to be left behind when it comes to embracing change, Tommy Hilfiger has announced plans to transform its current New York Fashion Week show, starting from September 2016, into a "multimedia broadcast runway production" centered on consumers as all products shown will be immediately available for sale. The US fashion designer's...