FI news and archive

SNG renames FI as Fida

SNG Fashions which launched FI (Fashion & I), a premium women’s garment brand in 2004, recently renamed this ethnic wear brand as Fida. The brand now has aggressive expansion plans all over the country over the next few years. The first outlet of this high profile brand with the new identity came up at Malhaar Mall in Indore. The 1,500 sq. ft....

Apparel

Fi’s fifth store in Delhi

Fi, the women’s wear brand promoted by Sharad Nawalgaria and Samir Nawalgaria of SNG Fashions, has launched its 20th store in India and its 5th in Delhi. The new store occupies 1,500 square feet and is spread over two floors. Fi has also introduced its new range of designer home apparels in this store. Fi’s product range consists of fashion...