Fitiquette news and archive

Myntra may take over another online business in one year

Leading fashion and lifestyle e-commerce platform Myntra.com is looking at taking over another online business after acquiring US-based technology platform provider Fitiquette and sports apparel retailer SherSingh over last year. It would take over the next business over the next 12 months. On the online business front, Myntra is doing annual...

Apparel

Myntra acquires Fitiquette, a virtual fitting room

Fitiquette, a developer of virtual fitting room technology and a TC Disrupt finalist in September 2012, has been acquired by Myntra, one of India’s top fashion and lifestyle e-commerce companies. Myntra plans to put San Francisco-based Fitiquette, led by CEO, co-founder Andy Pandharikar, at the center of a new innovation lab in the city. It also...