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Made-to-measure suits for men come to Austria with Sartoria Vienna

Two year ago, Fashion United portrayed The Shirt Dandy, an Austrian company that makes customised shirts for men in India. Now, founder and entrepreneur Thomas Hebenstreit has taken the next step in reshaping the made-to-measure industry and has launched a new European label, Sartoria Vienna. It is geared for the European premium market and...

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Fashion

Throw formalwear out of the window: ‘Office Punk’ rules the working world

The arrival of Generation Z in the world of work has been the subject of heated debate for years. While most researchers and studies to date have focused on the work ethos of this strong-willed generation, little attention has been paid to their fashionable affinities for the office. And yet it is hard to imagine that the highly expressive...

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