Fashion
Helsinki Fashion Week 2022 to focus on the future of phygitals
For its eighth edition, Helsinki Fashion Week is preparing to return with a particular focus on the connection, and disconnection, between the physical and the digital world. Set to be held from August 5 to 7 in the Finnish capital, the event will explore the concept of ‘phygitals’, the meshing of both physical and digital products that has been...
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