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Hurley inks licensing deal with Mamiye Brothers

American surf, skate and snow brand Hurley, part of Bluestar Alliance, has signed a licensing deal with fashion manufacturer Mamiye Brothers to develop its women's sportswear and activewear line. Launching January 1, 2025, for spring 2025, the partnership with Mamiye Brothers is designed to be a “step forward in further establishing Hurley's...