India news and archive

H&M India partners with Hybe India for talent search campaign

Swedish fashion retailer H&M has announced a strategic partnership with Mumbai-based entertainment firm Hybe India to launch the ‘Icons in the making’ campaign. The initiative marks a significant deepening of the brand’s engagement with youth culture and the music industry within the Indian market. Through this collaboration, H&M serves as a...

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Producer-led projects: A gap in the sustainability market?

At the root of the sustainability crisis in fashion lies a clouded relationship between brand and supplier, which is a direct consequence of outsourcing production to low-wage countries. In recent decades, the supply chain has become so fragmented that oversight regarding who makes what—and exactly how—has been lost. Now, the industry wants to...

Retail

Paul & Shark strengthens India presence with KL Rahul capsule collection

Italian luxury brand Paul & Shark has unveiled a new capsule collection for spring/summer 2026 (SS26) created in collaboration with brand ambassador and Indian cricket player KL Rahul. The partnership aims to merge the heritage of the Varese-based label with a global lifestyle perspective, focusing specifically on the strategic Indian market....

Retail

Apparel Group launches dedicated Aldo mobile app in India

The UAE-based retail conglomerate Apparel Group has announced the official launch of a dedicated mobile application for Aldo in India. This strategic initiative represents a significant development in the mission of the group to enhance its omnichannel retail presence and strengthen the digital shopping infrastructure for premium footwear and...

Retail

Off-White marks India debut with inaugural flagship store in Bengaluru

Italian luxury label Off-White, founded by the late American designer Virgil Abloh, has opened doors to its first retail store in India, located in Bengaluru. The brand is operating the space in partnership with the Indian licensee company for luxury and lifestyle fashion brands Brand Concepts Limited. The flagship store marks a significant...

Retail

H&M expands Indian footprint with debut Jodhpur store

Swedish fashion retailer H&M has inaugurated its first physical location in Jodhpur, marking its debut in the state of Rajasthan. The store, situated within the newly developed K Mall on Main Pali Road, represents the 70th point-of-sale for the brand within the Indian market. The retail space is distributed across two floors, housing the...

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Retail

OVS launches Mumbai store, expands India presence

The retail landscape in Mumbai has gained a notable new addition with the official launch of Italian brand OVS in the city. The fashion retailer opened the doors of its first Mumbai-based location at Sky City Mall, Borivali, marking a significant step in its expansion within India. The Mumbai store, which covers approximately 11,000 sq. ft.,...

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Business

How the energy crisis is affecting garment manufacturing hubs

The garment industry is currently navigating a crisis that is less about fashion trends and more about basic survival. As of mid-March 2026, the energy arteries that feed manufacturing hubs in South Asia have all but collapsed under the weight of the West Asia conflict. The closure of the Strait of Hormuz has turned a steady stream of industrial...

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Business

Digital retail and quick commerce fueling India's fashion market expansion

The Indian apparel and footwear sector has emerged as a primary driver of global growth, ranking fifth worldwide with a 3.70 percent increase in 2025. According to market intelligence company Euromonitor International, the domestic sportswear segment is significantly outperforming the broader market, fueled by a young, tech-savvy population and...

Retail

Indian design platform Ekke debuts with digital-first curation

Indian discovery platform Ekke has officially launched as a digital-first destination dedicated to contemporary Indian design. The platform integrates a curated selection of homegrown brands spanning menswear, womenswear, jewellery, and lifestyle objects, aiming to provide a refined perspective on modern Indian aesthetics. In a market often...

Retail

H&M expands presence in Bengaluru with 69th store in India

Swedish retailer H&M has further solidified its footprint in the Indian market with the opening of its 69th store in the country. The new outlet, located at Orion Mall in Rajajinagar, marks the eighth brick and mortar location for the brand within the city of Bengaluru. The store spans more than 7,500 sq. ft. and is designed to provide an...

Retail

Apparel Group expands Indian youth portfolio with Nike Littles and Jordan

Dubai-based retail conglomerate Apparel Group has announced a strategic expansion in India through the onboarding of Nike Littles and Jordan to its retail network. The partnership aims to strengthen the group’s presence in the youth retail segment by introducing performance-led gear and lifestyle collections for the next generation. The launch...