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Apparel

E-tailing suffers as fake brands flood the market

While e-tailing may have take off in India, import of fakes and replicas of well known brands being sold in the grey market has taken a toll. Look alike of brands like Lacoste, Puma, Benetton, Canon and Nikon among others are being sold openly in grey markets. Having realized the problem, these labels are now putting efforts to stop such illegal...

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Apparel

V-Day fever perks up online lingerie sales

Eyeing a huge opportunity, e-platforms are cashing in on the demand for exclusive collections on special occasions like Valentine’s Day. Apart from chocolates and roses, websites wooed youngsters with offers like seductive lingerie and erotic books. Since shopping online offers the much required privacy to order products like innerwear, condoms...

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