Jabong.com news and archive

Topshop and Topman to launch in India

Arcadia-owned fashion brands Topshop and Topman are set to launch in India after signing an exclusive partnership with Indian fashion and lifestyle e-tailer Jabong.com. Launching exclusive on September 24, the Indian e-commerce site will have dedicated shop-in-shop spaces for both Topshop and Topman, offering an extensive selection of pieces...

Apparel

Jabong’s new TVC celebrates joy of shopping

Fashion shopping portal Jabong.com released a new TV campaign on the theme of 'Fashion Nikla Mann Fisla' created by Draftfcb-Ulka. The film went on air on recently and focuses on the joy of indulging in shopping. Commenting on the TVC, Sanjay Sharma, Group Creative Director, Draftfcb-Ulka says, “The main objective of the new campaign is to...

Fashion

E-retail: Players turn to apparels to increase margins

The booming e-commerce space in India saw a flurry of players jump in at the lucrative opportunity. But high costs involved in operating the business and declining margins due to competition is forcing players to offer schemes like heavy discounts, free shipping, discount coupons and so on. This is pushing them to look at the high-margin apparel...