Seema Enterprise news and archive

Oksboys takes the small town route to expansion

With a presence in 700 MBOs all over India, kids’ wear brand Ooksboys from Seema Enterprise is exploring new destinations to spread its retail footprint. Elaborating on the brand’s plans, Amit Bhayani, Director Seema Enterprise says, “We are looking at the East now. Our strong markets are Delhi, Mumbai, South India, Pune and Gujarat. We are...

Fashion

OK’s Boys: EBOs in Mumbai by 2014

Launched in 2005, OK’s Boys from Seema Enterprise began its journey by making T-shirts for children and then added shirts to its product portfolio. “We offer premium products and with the entry of big brands, the market has become very competitive, so it’s been a roller coaster ride,” explains Amit Bhayani, Director, Seema Enterprise. Apart from...