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SS24 trends: ‘Ultra Elevated Basics’ and ‘Quest for innovation'

Computer assisted creations and digital textile design are paving the way for more sustainable products, and will help shape trends for the spring/summer 2024 season, according to Malaika Ewande, the founder and creative director of trends bureau Vesuvius. Ewande was attending Pure London - which ran from Sunday July 16 to Tuesday July 18,...