Wax London news and archive

Wax London introduces Japanese selvedge denim in first partnership with Kaihara and Johnbull

Wax London has added Japanese selvedge denim to its range for the first time, working with two mills in the country's denim heartland. The collection launched on Tuesday, ahead of London Fashion Week. Wax London x Kaihara x Johnbull Credits: Wax London For the made-in-Japan garment, Wax partnered with Kaihara Denim in Fukuyama, Hiroshima, which...

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Wax London reports strong year bolstered by international expansion and wholesale growth

British menswear brand Wax London has hailed 2025 as a “milestone” year, with performance bolstered by retail and wholesale growth. With this, the company is now preparing to move into its next phase, eyeing further international expansion. The company has utilised the period to expand its physical presence, opening its fourth standalone store...

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Wax London appoints new brand director

Contemporary British menswear brand Wax London has appointed Patrick Duggan, formerly creative director at Debenhams, as its new brand director. Duggan, who left his role at Debenhams last week, shared the news via a LinkedIn post, stating that the new position with Wax London marked his “next adventure”. The move also sees Duggan returning to...