Co-optex ties up with Flipkart to expand base

The 80-year-old Co-optex is teaming up with ecommerce major Flipkart to promote its finest products and reach out to a large consumer base across the globe. Co-optex recently launched its renovated ‘Gandhimathi Co-optex Showroom’ at Tirunelveli Junction.

This summer, Co-optex will organise ‘Cool Comfort’ exhibitions in prime cities across Tamil Nadu eyeing to drive a sale of Rs 33 crores during the season. The aim is to achieve a sales target of Rs 325 crores, this fiscal year. The society is also investing in revamping its showrooms to woo customers. Rs 8 crore would be spent on renovating 15 Co-optex showrooms during this fiscal.