Jewellery house Poiray acquired by Zadig & Voltaire owner
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According to information published by Les Échos, the Gillier brothers recently acquired jewellery house Poiray from the AMS group, owned by Jean-Paul Bize.
Since its creation in 1972 by François Hérail and Michel Hermelin, Poiray has changed ownership several times.
Acquired in 2013 by Bize and his AMS fund, it has now been acquired by the founder of French fashion brand Zadig & Voltaire (Z&V), Thierry Gillier, and his brother, Arnaud Gillier.
According to Les Échos, the Gillier brothers' ambition is to develop the brand's iconic pieces, install a new artistic direction and then target international expansion.
Established in Paris in 1975, Poiray achieved significant success in 1985, with its interchangeable bracelet watch, ‘Ma Première’.
In 2005, amidst financial difficulties, Poiray was taken over by Franco-Swiss businessman Alain Duménil.
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