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Kate Spade to expand footprint in India with Reliance Brands

By Prachi Singh

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Business

Kate Spade & Company has inked a long-term distribution and retail license agreement with Reliance Brands, a subsidiary of Reliance Industries Group, to launch the kate spade new york brand to India. Under the terms of the agreement, Reliance Brands will have the exclusive distribution rights of the said brand in the country.

Through this partnership, Reliance will establish a network of standalone stores across major Indian cities beginning later in 2016. “Expanding into India is an important next step for Kate Spade & Company as we continue to progress along our geographic expansion axis of growth and build global brand engagement. With India's rapid development and increasingly aspirational consumers, we see significant growth opportunities in the region in the long term," said Craig A. Leavitt, Chief Executive Officer of Kate Spade & Company.

“We look forward to working with Kate Spade & Company to bring the world of kate spade new york to India. We are confident that kate spade new york's strong heritage and strong design point of view will resonate with Indian consumers, bringing a new dimension to the women's wardrobe,” added Darshan Mehta, President and CEO of Reliance Brands.

Kate Spade & Company
Reliance Brands