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Koovs manages to reduce pre-tax losses but sales decline

By Prachi Singh

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Business

Indian online fashion retailer Koovs has reported 25 percent drop in its annual sales, while pre-tax losses for the 12 months to March 31, 2018 of 15.3 million pounds (19.6 million dollars), a reduction of 22 percent compared to last year. Gross sales declined by 22 percent to 14.8 million pounds (18.9 million dollars), reports Drapers. The company’s wholesale revenue for the year were down 29 percent to 6.4 million pounds (8.2 million dollars).

A report by Shares Magazine quoted Koovs CEO Mary Turner’s comment on the results stating: “Last year was marked by concerns over funding and we managed our cash position prudently by reducing our marketing expenditure, which inevitably impacted sales.”

“However, I am delighted that since financial year 2018 we have successfully secured the requisite funding from a number of investors, including our strategic partners in HT Media and Future Lifestyle Fashions,” Turner added to the statement.

Turner further said that the company’s margins improved, despite the wider market being driven by deep discounting, to 14 percent of net sales compared with 4 percent last year.

Picture:Facebook/Koovs

Koovs