Lux rejigs growth strategy aiming for Rs 2,000-cr sales by 2020

Kolkata-based hosiery maker Lux Group has reworked its growth aimed at touching Rs 2,000 crore in sales by 2020. The focus is now more on youth and the brand is also premiumisation its innerwear brands and portfolio extensions. Our focus is on creating an enduring institution that represents an attractive investment opportunity for both existing and prospective shareholders. Through our growth strategy, we are looking at a turnover of Rs 2,000 crore by 2020," said Udit Todi, Senior VP, Lux Industries.