Paras Fashions adds new unit, boosts production

Jaipur-based Paras Fashions adding a new factory where it will have almost 500 stitching and 50 specialized machines. Paras offers women’s, children’s as well as men’s wear. The new unit set up on 2,000 square meters area will be a part of in-house production. These additions will strengthen Paras more in terms of quality, timely production as well as costing. With this new factory its production will be almost four times. Currently the production is 7,000 pieces per month. All facilities will be completely in-house.

The company, which is investing Rs 8 crores in this initiative, is also working to add newer markets. Paras till now focused mostly on Japan but is continuously hunting for new buyers, especially in European markets. Simultaneously, it is changing its product development focus as till now its products were having a feel of ethnic wear while now there will be more of western wear.

Established in 1989, Paras Fashions does coats, jackets, dresses, skirts, tops, blouses, trousers, shorts, women’s garments, woolen garments with woolen embroidery, women’s made-ups. It’s known for excellent designs and trendy colors.