Private denim label Korra bags angel funding

Delhi-based online private label brand, Korra, has received a boost of 3,000,000 dollars (Rs 1.97 crore) in an angel funding round led by Asha Jadeja Motwani, Founder of Dot Edu Ventures and the Motwani Jadeja Foundation along with other undisclosed investors. Shyam Sukhramani, formerly with Levi Strauss & Co, joined with Himanshu Shani and Mia Morikawa, who run a sustainable clothing and accessory brand 11.11, and Rajesh Jaju to start the Good People Company in 2013. Together they launched brand ‘Korra’. The company also encourages buyers to use their denim more often by offering a care plan with free repair services. Each pair is assembled on order, so that it can be customised. Buyers residing in New Delhi can try the ordered pair at home.