Puma to bring Rihanna's creations for women, to India
After Abhishek Ganguly, former Puma India sales and retail head, replaced Rajiv Mehta as the Managing Director, last year, he is busy working on a strategy to grow Puma’s presence in the cluttered Indian market. Globally, the brand collaborated with famous singer Rihanna for a women’s collection. Keeping the positive response to its women’s range in the country, with almost 35 percent revenues generated from the segment, the company plans to introduce Rihanna’s creations in India soon.
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