Rupa gets exclusive rights for FCUK innerwear in India

Oban Fashions, a wholly-owned subsidiary of Rupa & Co, entered into a definitive licence agreement with French Connection Limited (FCUK) to manufacture and sell its products. Under the agreement, Oban Fashions will have the right to develop, manufacture, market and sell the innerwear and related products with the brand name FCUK in India.

Rupa is the leading knitwear brand in India. It covers a wide range of knitted garments from innerwear to casual wear. The brand was started in 1968 by three men and the company was established in 1985. Today, the company produces over 700,000 pieces of finished goods. Their products are made from the finest yarns which are sourced from across the world.

French Connection (FCUK) is a London-based retailer and wholesaler of fashion clothing, accessories and homeware. It was founded in 1972 by Stephen Marks who continues to be the chief executive.