Snapdeal founders invest in Bewakoof.com

Snapdeal founders Kunal Bahl and Rohit Bansal have invested an undisclosed amount in Mumbai-based online apparel startup Bewakoof.com. Along with Snapdeal founders, Former IDFC Securities Managing Director and co-Head of Research, Nikhil Vora has also invested in his personal capacity. The company was selling its product on its own store and on marketplaces, however now it has decided to switch to a destination model.