Is the fashion industry ready to shift to a caring economy?

The need for wellness is becoming dominant in the lives of consumers, who are embracing new constructs around care. During the pandemic changing beliefs about what matters - family, friends and communities - took precedence over acquisitions, shopping and being always ‘on.’

Even last week the world rallied around a young Moroccan boy who had fallen down a well. The collective global hope for a miracle was evident across Europe, Asia and the Americas, with a sense of community emerging on social media with tens of thousands expressing their sympathy.