Junior’s Fashion Week A/W ’17 edition to be spectacular events

After having created magic on the ramp in Spring/Summer17 across four cities, Junior’s Fashion Week (JFW) is back with many more interesting plans. Junior’s Fashion Week is coming up with an exciting new concept of fashion weeks in the upcoming season. This time, instead of hosting fashion weeks in arbitrary cities, for A/W 2017, JFW would host fashion weeks in East, West, North and South. It will start with Kolkata in September, Mumbai in October, Gurugram in November and Bengaluru in December.

Benefits for brands

JFW is a platform that offers runway showcase, an array of display window and networking opportunity to emerging brands and designers with new launches and new labels. Junior's Fashion Week aims to offer strategic benefits of brand positioning, awareness and creation of brand loyalty to all participating companies. The event works on the principle of delivering the ROI to every brand associated with it. All associated brands are also offered marketing, business generation and branding solutions while a team of experts at JFW design an entire event tailored to cater to associated brand's vision.

JFW’s bespoke services are aimed to generate the required branding, marketing and business generation a brand seeks to achieve. From placement at the right time to the right audience is what is attempted at JFW. Multifarious windows and opportunities are provided to the associated brands aiming for B2B and B2C trade. Being associated with JFW and associated brands gives strategic benefits to brands in terms of positioning, awareness and creation of brand loyalty. The brands get a 360° attention and every aspect of highlighting the brands is personally supervised and executed by the team of JFW. The association contemplates the brand vision to the right target audience and touches base with the core consumers.

JFW is also an edutainment platform for young boys and girls looking to a fashion adept environment and experience the exhilaration of walking on the runway as a junior model. The ideology of JFW is to be an ideal platform where young talent is celebrated, the brand value is accentuated and a heritage of fashion is cultivated. Its an omnibus to the future of fashion world for the young people.

In SS’17, around 500 + kids had hit the runway at JFW, showcasing trendy and impressive collections of brands associated with it. Last year, JFW hosted Spring Summer ’17 in Mumbai, Bengaluru, Kolkata and Chennai in association with Airtel, USPA, Scullers, Max Fashions, Biba, Laali, Manyavar, Future Lifestyle Brands, and many others.