Pierre Cardin kicks-off its comeback with return to Paris fashion week

Luxury label Pierre Cardin is set to return to Paris Fashion Week in a bid to breathe new life into the brand, its new boss told AFP, just over a year after the death of its legendary founder. The famed couturier died in December 2020 at the age of 98, having built a hugely profitable business empire by licensing his name around the world. He stayed in the spotlight to the very end, with blockbuster shows in Russia, Kazakhstan and even on the Great Wall of China in the last years of his life.