Ecco promotes Americas CEO and appoints new product chief

Ecco has promoted its CEO of the Americas, Neal Taylor, appointing him to the global management team. Adam Meek, former product chief at Dr. Martens, has also joined the Danish footwear company.

Taylor has served as executive vice president and chief commercial officer at Ecco Global since August, as he announced on LinkedIn on Tuesday. He works on a hybrid basis from Salem, New Hampshire, from where he has led the Americas region as CEO since March of last year.

Before joining Ecco, Taylor worked at the US textile group Hanesbrands Inc., which was acquired by the Canadian apparel group Gildan Activewear Inc. about a year ago. There, he served as senior vice president of global commercial. He also held various management positions at the US sports brand Reebok from 2007 to 2022.

New product chief comes from Dr. Martens

Adam Meek has also joined the management team as of August, alongside Taylor. The team includes chief financial officer Marco Bossen and CEO Thomas Gøgsig. Meek also announced his appointment on LinkedIn on Tuesday.

“Throughout my career, I have been drawn to brands with real substance, and Ecco has a rich heritage based on innovation, craftsmanship, quality and comfort,” said Meek. “This DNA gives the brand enormous potential, and I am excited to see what can be achieved.”

He was chief product officer at Dr. Martens until the beginning of the year. He held this position for more than four years. He then took a six-month sabbatical and worked as a product and brand advisor. In this role, he assisted various brands with product strategies and clear assortment structures.

Prior to his time at the British footwear provider, he was general manager for the footwear and accessories divisions at the Canadian outerwear brand Canada Goose.