Blumerq to foray into Koramangala market

After establishing a strong presence in Bangalore, manufacturer of customised men's clothing brand Blumerq now plans to enter Koramangala. The collection is known for making apparel inspired by music. The brand offers the latest range of shirts, tees, polos, shorts, denims and chinos for men.

Looking at the growing demand by online platforms, the company has partnered all leading e-commerce portals like Flipkart, Snapdeal, Jabong, Home Shop18, among others. With an annual turnover of Rs 50 million, the company is looking to scale up its retail network as well as wholesale business, while expanding its reach in west and north India. Inking tie-ups with large format stores is also on the agenda.

Blumerq brand from the house of Blue Mercury Apparels brings global fashion at affordable prices range to fashion conscious men. The company focuses on product expansion of those categories, which witness positive response from consumers. It aims to add accessories to its product basket.