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Chhabra 555 opens first store in West Bengal

By Sujata Sachdeva

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Chhabra 555, the renowned ethnic wear retail chain has opened its first store in West Bengal. After establishing presence in West Bengal, Bangalore and Gangtok, the brand is looking at foraying into untapped areas of the country. The new outlet showcases the entire range of Indian ethnic wear including unstitched and readymade suits, dupattas, anarkalis, bridal lehengas and saris.

Chhabra 555 Fashions was established about 50 years ago as a small sari shop. Today, it has grown to become one of the top wholesalers and retailers of India. It has its head office in Chandni Chowk, Delhi. Known for its unique designs and fine quality products available at affordable prices, Chhabra 555 provides a large variety of products, which they customise according to individual market and area.

The brand is known for its elegance, panache and attitude. Each piece speaks for its royal appeal, the rich colours and the right choice of fabric. There is a unique amalgamation of cutdana, sequins, zircon and resham embroidery making each piece in the collection stand out. Fabrics like raw silk, net and georgette are used to give a unique and classy look.

Chhabra 555