Fossil India opens doors to new store in Hyderabad

Fossil India, a subsidiary of global lifestyle brand Fossil Group has opened a new store in Hyderabad. While the new store has been opened at the upmarket Inorbit Mall, another store is being planned for the Forum Mall, which will be opened later this year.

The new stores will offer all Fossil products including signature lines of timepieces, eyewear, jewellery, and an extensive range of leather products for men and women, including handbags, work bags and wallets.

Fossil is present in over 500 multi-brand stores across India through tie-ups with Helios, Ethos, Shopper’s Stop, Lifestyle and other chains. Besides, it has partnerships with select e-commerce players such as Amazon, Flipkart, Myntra and Jabong.

Fossil India aims to increase the count to about 25 by 2017. After receiving nod to invest 100 percent FDI in the country, the American firm is also expanding its product offerings to include jewellery, leather products and eyewear. The firm kicked-off its India operations with just watches about eight years ago, but it now aims to turn into a complete lifestyle brand in the country.