Jabong partners Luxury Quotient to tap luxe market

With online fashion e-commerce portals fighting for space to create a niche among rivals, leading fashion platform Jabong has partnered Luxury Quotient to tap the online luxe market. Luxury Quotient is a global distributor of luxury goods. The company aims to reach out to customers looking for luxe products to expand its high-end offerings.

Luxury Quotient has around 20 international luxury brands under its fold. The online platform will create a shop-in-shop section to retail products by brands associated with Luxury Quotient. Labels like Cette, Gregg Homme, Leonisa, Obviously, Pamela Mann, Vitamin A, Ivanka Trump, Falke, anatomie, Dom Rebell, X by Gottex, Emilio Cavallini will now be available on Jabong.com.

Though Jabong was planning to list on a bourse in the US or Europe, it might explore options in India as well. The fashion retailer is putting the processes and systems in place for a listing. Jabong, which started operations in 2012, houses more than 1,000 brands.